Links to general resources for examples of social marketing.

Web Sites

Communication at CDC: Campaigns (Centers for Diseases Contol and Prevention)



Health Canada - Social Marketing

Institute for Social Marketing (Collaboration of the University of Sterling and Open University)

Tools of Change: Proven Methods for Promoting Health, Safety and Environmental Citizenship




TRACK Center for Marketing Public Programs (US)

National Social Marketing Strategy (UK)



Social marketing downunder (Australia, New Zealand & South Pacific)

The Turning Point Site (free downloadable resources - booklets, case studies, CDCynergy-Social Marketing Edition, etc)

ANZMAC Conference Proceedings: The annual Australian and New Zealand Marketing Academy conference has a track/stream dedicated to the areas of Social, Not-for-Profit and Political Marketing. Track by Track Listings

Center for Social Change (AU): The Centre for Social Change Research was established in 2003 with its purpose to develop a research environment that promotes understanding of the drivers of social change and the implications of change for individuals, families, communities and nations.

Blogs

On Social Marketing and Social Change

Spare Change

Osocio Social advertising and non-profit campaigns from around the globe

Spare Change

SocialButterfly

Social Marketing Panorama

Stephan Dahl's Blog: The Social Side of Marketing